digital marketing - facebook marketing Blogs

• May 01, 2022
• Architechs for the Web
• Digital Marketing

Move over pics, Facebook and Instagram Reels are offering more opportunities for businesses to promote products and services in unique and engaging ways. But, if you're just getting started, here's a step-by-step guide on how to begin building your Reels library to grow your reach today!

• Apr 15, 2022
• Architechs for the Web
• Digital Marketing

As businesses develop their social media marketing plans for 2022, who will come out on top? We’ll give you a hint - It’s a battle between the channel with the largest number of active users, the 2020 - 2021 favorite, and the channel with the most growth potential. Which would you choose?

• Jan 15, 2022
• Architechs for the Web
• Digital Marketing

If your organic posts are not reaching enough users on Facebook and Instagram, creating Reels could offer the boost you’ve been missing to grow your audience and attract more viewers to your page or website. Since late September of 2021, Facebook has joined Instagram in allowing users to share Reels - a decision that may have transformed business social media marketing tactics forever. Check out these 4 key Reels strategies that could have a massive impact on your online reach, search return rankings, and sales conversions in 2022.

• Sep 01, 2021
• Architechs for the Web
• Digital Marketing

Have you been making the most of posting about your products and services or the latest happenings on Facebook? If you own a business Facebook page and you have not been using all five of these posting methods for growing your reach and engaging your audience, you are missing out on some extremely easy-to-use tools you're going to love! Take your posts to the next level by playing around with multiple styles of virtually effortless content creation.

• Aug 16, 2021
• Architechs for the Web
• Digital Marketing

Is your website or Facebook page not getting the number of visitors you need to grow your reach online? Facebook group postings may be the organic solution you have been missing. We'll show you why this technique works and how to find the right groups to promote your products and services.

• Jun 01, 2020
• Architechs for the Web
• Digital Marketing

You may have heard video is the newly crowned king of posting methods for Facebook. But, making videos takes time and effort. Therefore, it is important to understand why some videos get more views, likes, and shares than others. In other words, how can you ensure each of your videos is truly post-worthy? The experts at Architechs for the Web weigh in on the main elements of an effective Facebook video post. 

• Jul 01, 2019
• Architects for the Web
• Digital Marketing

For those looking to capitalize on the 70% of social media users in the United States and 42% of social media users globally, choosing the best Facebook ad format can be critical to the success of your advertising campaign. With the wrong ad style, you could be overspending on your budget while falling short of your expected return, despite more people being on Facebook daily than watching television. Explore Facebook ad formats in this article to find the right one for your campaign goals.

• May 01, 2019
• Architects for the Web
• Digital Marketing

It keeps us in touch with loved ones around the world, it helps us find those friends we thought we had lost from our childhood days, and it touts 2.2 billion active monthly users and nearly 1.5 billion daily users. Facebook clearly offers a massive market for any growing business to tap into by utilizing their various advertising options. The bottom line? Facebook ads should be a critical part of every successful business' marketing strategy. But, even after selecting the best type of advertising campaign from a dizzying selection of as types that meet your primary objective and budget, how do you create an effective ad that draws the users to act and gets the results you want? Let's explore the ad elements that both draws your audience in with a solid hook and ultimately leads to increasing your revenue.

• Nov 04, 2018
• Architechs for the Web
• Digital Marketing

At the end of every year comes the time to assess your business strategy and find out what went well and what needs improvement. It is important to do this so you can accurately pinpoint what your goals will be for the upcoming year and create a strategy to make them happen. Whether your goal is to increase sales, bring in new customers, improve your customer relations, or all of the above, your marketing strategy is the most important way to make them happen, and social media is the number one way to reach your target audience.

• Sep 14, 2018
• Architechs for the Web
• Digital Marketing

Hundreds of millions of people log on to Facebook every day. As a business owner, this presents a unique opportunity for you to connect with current and potential customers. It’s incredibly easy to get started setting up a Facebook page. The site’s algorithm allows you to set up a highly targeted marketing campaign that is bound to bring in results. Here we share 8 reasons to give Facebook marketing a try.