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3 Reasons Your Business Needs a Clear Brand Identity Online

  • Oct 15, 2021
  • Architechs for the Web
  • General Info

If your website is not attracting a lot of traffic, the issue could be how your brand is listed on different channels. One of the primary mistakes businesses often make when first forming an online presence is to use a different name for the company when setting up each online account. This could include subtle differences like capitalization variances as well as adding words like "The" or a city location. Discover why developing a clear brand identity across all channels is a critical component of your online marketing strategy and what you can do to improve your brand performance after different names have been used.

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Meet Google Analytics 4: Google’s vision for the future of analytics

  • Oct 01, 2021
  • Architechs for the Web
  • General Info

The future of analytics is here! Looking for the best way to manage traffic on your app in addition to your website performance? Since October of 2020, Google Analytics 4 has been evolving into the ultimate reporting solution for app and website owners alike. Discover why we recommend using this tool to anyone wishing to up your game online starting now!

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How Does Your Business Stack up to the Competition on Google Search?

  • Sep 15, 2021
  • Architechs for the Web
  • General Info

Are your marketing strategies effectively driving traffic to your website or physical store location? Search engine optimization (SEO) is a complex challenge for businesses as it requires a combination of innovative tools and proven techniques to get results. If you are not sure where your website falls in terms of Google search criteria or if you are wondering why your site is listed below the competition, here are some essential questions that will help you determine your next step towards attracting more clients or customers and generating fresh new leads online. 

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5 Types of Facebook Posts Businesses Should be Using

  • Sep 01, 2021
  • Architechs for the Web
  • General Info

Have you been making the most of posting about your products and services or the latest happenings on Facebook? If you own a business Facebook page and you have not been using all five of these posting methods for growing your reach and engaging your audience, you are missing out on some extremely easy-to-use tools you're going to love! Take your posts to the next level by playing around with multiple styles of virtually effortless content creation.

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How Strategic Facebook Group Posting can Expand Your Reach Online

  • Aug 16, 2021
  • Architechs for the Web
  • Facebook Advertising

Is your website or Facebook page not getting the number of visitors you need to grow your reach online? Facebook group postings may be the organic solution you have been missing. We'll show you why this technique works and how to find the right groups to promote your products and services.

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4 Free Marketing Tools Every Business Owner Should be Using!

  • Aug 01, 2021
  • Architechs for the Web
  • General Info

Marketing your products or services online has never been easier with some help from advanced tools like these. In this article, we'll show you how to turn your images into effective social media posts, search popular keywords to attract the right audience, and so much more. Want to know the best part? Business owners rejoice because these four solutions are FREE!

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Reach More Local Customers in Multiple Locations

  • Jul 15, 2021
  • Reach More Local Customers in Multiple Locations
  • General Info

With the right online marketing strategies, driving traffic to multiple business locations is both affordable and effective at generating sales. Plus, it's a lot simpler than you think. Not sure you believe us? Let us show you how it's done.

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How to Confirm Your Business with Google My Business

  • Jul 01, 2021
  • Architechs for the Web
  • General Info

If you are not taking advantage of the free marketing tools offered by Google My Business, then it’s time to get on board! In fact, this incredibly powerful tool could be more useful than you may know. Ready to sign up? Here’s how to register your business and why it’s so valuable to companies of all sizes.

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6 Costly Web Design Mistakes to Avoid When Hiring an Agency

  • Jun 15, 2021
  • Architechs for the Web
  • General Info

You need a top-performing website and marketing plan that stays within budget, but costly mistakes can keep you from achieving your goals for marketing success. That's why we made this list of six pitfalls to avoid when looking for the right SEO agency for your business. By following this guide, you can select the firm that best showcases your services or products to an ever-expanding audience online and off that can't wait to learn more about your offerings!

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What's New in Online Marketing for CPA Firms at AICPA Engage 2021

  • Jun 01, 2021
  • Architechs for the Web
  • Online Marketing for CPAs

Planning to attend AICPA Engage 2021 this July? You may think you will only have the opportunity to learn what's new in accounting. But, in order to stay competitive, online marketing has become an integral part of managing a CPA firm. For this reason, Architechs for the Web is proud to announce we will be ready with helpful information about the latest advances in digital marketing and how to make them affordable and effective for your firm's needs!

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