Turn Leads into Lifetime Clients: Funnels for Coaches That Bring in $100k+ Year After Year

• Oct 13, 2024
• AFTW Marketing Team
• General Info

Funnels that Work While You Coach

At Architechs for the Web, we know that coaches thrive when they can focus on helping clients transform—not worrying about the technical side of marketing. That’s where we come in. With over two decades of experience, we build all-in-one funnels that do everything for you: from lead generation, email automation, SMS texting, and upsells, to bump orders and more. Our mission is simple—maximize your revenue while reducing your workload. When done right, funnels generate $100,000+ in recurring revenue, year after year, by seamlessly converting leads into paying clients.

This article dives into how we approach funnels tailored to each type of coach—whether you’re a life, business, wellness, or executive coach—and explains how our comprehensive services keep everything running smoothly.

Why Funnels Are a Game-Changer for Coaches

Funnels create a predictable sales process that guides prospects from their first interaction with your brand to becoming loyal, paying clients. A well-built funnel:

• Nurtures leads automatically through email and SMS follow-ups.
• Maximizes revenue with upsells, bump orders, and recurring memberships.
• Saves time with automated workflows that manage everything from appointment bookings to course sign-ups.

With our done-for-you approach, we handle every step—so all you need to do is show up and coach.

Our Funnel-Building Approach for Different Coaching Niches

1. Life Coaches: Building Personal Growth Funnels that Inspire and Convert

For life coaches, building trust with prospects is essential. Our funnels create an emotional connection from the first touchpoint, using NLP techniques to engage leads naturally.

• Free Webinars and Lead Magnets: Offer free goal-setting worksheets or webinars to attract leads.
• NLP-Optimized Email Sequences: Use engaging, emotionally resonant email campaigns that nurture trust and drive conversion.
• Upsell with 1:1 Coaching Packages: At the end of a webinar funnel, we help you offer private coaching sessions or personalized assessments.
• SMS Reminders for Attendance: We increase webinar attendance with personalized text reminders, ensuring more leads stay engaged.

2. Business Coaches: High-Ticket Funnels for Maximum Revenue

Business coaches often work with high-value clients, and the right funnel ensures you close deals efficiently without needing to chase leads. We specialize in building webinar-to-strategy call funnels that drive revenue through high-ticket packages.

• Automated Webinars to Showcase Expertise: Use pre-recorded webinars to build authority and generate strategy call bookings.
• Bump Orders and Upsells: Add VIP mastermind access or group coaching bundles at checkout to increase the average order value.
• GoHighLevel CRM for Lead Tracking: Our integration with GoHighLevel ensures every lead is nurtured with the right follow-up sequence—without extra work on your end.
• Follow-Up SMS Campaigns: We schedule automated SMS reminders for calls, increasing attendance rates and closing more deals.

3. Wellness Coaches: Subscription Funnels for Long-Term Client Retention

Wellness coaches benefit from subscription and membership-based funnels that create recurring revenue streams. We design funnels to engage clients from their first free challenge to long-term program enrollment.

• Free Challenges as Lead Magnets: Launch a 7-day fitness or wellness challenge to attract leads and build engagement.
• Recurring Membership Upsells: Convert challenge participants into long-term members with monthly subscription plans.
• Nurture with Email Automation and NLP Content: Send inspirational emails that motivate clients to stay engaged with your programs.
• SMS for Accountability: Use real-time text messages to remind members about workouts, check-ins, or progress updates.

4. Executive Coaches: VIP Funnels for Corporate Clients

Executive coaching involves high-value, often corporate clients, and our VIP funnels ensure a professional, seamless experience from start to finish.

• LinkedIn Ad Funnels for Lead Generation: Use targeted LinkedIn ads to drive corporate executives into VIP events or leadership workshops.
• Personalized Email Sequences for Nurturing: Each corporate client receives a customized sequence, building rapport and encouraging long-term collaboration.
• Upsell with Team Coaching Packages: Offer team-wide coaching programs or leadership retreats as additional services.
• SMS for Scheduling: Automate SMS confirmations for coaching sessions to keep busy executives on track.

How We Handle Every Aspect to Keep Your Revenue Up and Time Down

At Architechs for the Web, we don’t just build funnels—we manage every step to ensure they convert. Here’s how we do it:

• Email Marketing with NLP Writing: Our writers create content that emotionally connects with leads and motivates action—whether that’s booking a session or signing up for a membership.
• SMS Campaigns for Instant Engagement: Texting ensures leads don’t forget appointments or miss out on offers, boosting conversions.
• Automation that Runs in the Background: Our workflows handle every interaction automatically, from lead capture to follow-ups, saving you time.
• Upsells, Bump Orders, and Cross-Selling: We design checkout processes that increase the lifetime value of each client with strategically placed upsells.

Case Study: How Our Funnels Deliver $100k+ in Recurring Revenue

We’ve worked with dozens of coaches who now generate $100,000+ annually thanks to our funnels. Here’s how it works:

• Life Coach Example: After implementing a free webinar funnel, this client saw a 300% increase in course enrollments—leading to $120k in recurring revenue.
• Business Coach Example: A strategy call funnel with upsells added $150k in revenue by converting high-ticket clients.
• Wellness Coach Example: Membership funnels drove consistent monthly revenue, generating $100k annually with minimal manual effort.

Let Us Handle Your Funnel, So You Can Focus on Coaching

With done-for-you funnels, you can focus on delivering life-changing results to your clients while we take care of the rest. Our team builds, manages, and optimizes every aspect of your funnel—from email and SMS marketing to upsells and automation. Whether you’re a life coach, business coach, wellness coach, or executive coach, our expertise ensures your funnel works seamlessly and generates recurring revenue year after year.

If you’re ready to scale your coaching business to $100k+ in annual revenue, let’s connect and design a funnel that works for you—so you can keep your revenue up and your time down.