Top Law Blog Writers and Attorney Content
- Nov 15, 2021
- Architechs for the Web
- General Info
Posting informative and engaging content on your law firm blog is essential for attracting new clients to your website. The challenge comes with knowing what search engine users are searching for online as well as how to write articles that are both engaging and informative while climbing the Google rankings for related keywords. Thankfully, writing your content does not have to be time-consuming, overwhelming, or overly expensive. A professional marketing firm that is experienced in developing effective SEO content for attorneys could be the missing ingredient you need to turn your website and blog into a Google magnet!
Content that Attracts Search Engines
While it’s true that anyone can write a blog, only a select elite know search engines like Google and Facebook well enough to position your law firm’s blog and website in the top rankings. To consistently reach those coveted spots on the return listing for related keyword searches, your marketing team will need a mastery level of understanding of all major search engines plus years of proven experience putting the leading search engine optimization (SEO) strategies into practice. Then, you will need a customized map for expanding your brand reach and developing your future online goals.
At Architechs for the Web, our team offers over 15 years of improving website and blog search engine rankings for clients all over the nation. Our team is skilled at uncovering the keywords and phrases related to your law firm’s areas of practice that most online users in your area are already using to find your competitors. Once we have the right bread (i.e. keywords and key phrases), our content writers will leave a trail of bread crumbs in a natural flow that search engines like Google and Facebook love. This is an important step because search engine algorithms are smart enough to recognize when a bunch of popular keywords stuffed into an article.
Quality Matters!
Once the article has been written, the writers at Architechs for the Web run a premium grammar check and scan the blog article for quality content. Google is searching for trusted, informative, and engaging articles to share with their users. In other words, they want to see articles that capture and hold their search users’ attention. Therefore, in order to beat out the competition in your area for those first page rankings, you will need content creators who can write articles that not only catch the eye of the user with an SEO-friendly title, but can also retain the reader’s interest for an extended time.
For this reason, your marketing team should perform a premium grammar check because no one wants to read an article full of poor punctuation and misspelled words. Also, the writers will review the casual flow of the article to ensure the majority of your law firm’s clients will stay interested in the content and not click off the website. Remember, search engines are keeping score. The longer their users remain engaged in your blog articles and website content, the more search engines will connect your website to those popular keywords and phrases.
Written for Your Areas of Practice
We at Architechs for the Web believe in customizing all of our services to deliver the highest level of rankings while attracting the right clients who are looking for the areas of practice your law firm offers. To accomplish this, the verbiage and format used for the blog will depend largely upon your areas of expertise and your audience. All of our articles are uniquely created around your firm’s highlights and area of practice, such as personal injury, worker’s compensation, high asset divorce, or criminal charges.
Each of our clients selects their preferred tier of content for the level of legal terminology incorporated as well as the composition format and strategy implemented. As we create your content, our blog writers will view your articles as a reflection of your law firm and will attempt to mirror the tone and wording you use when speaking with your clients to attract them to your firm and build their trust in your services.
Share Your Articles!
Another perk of working with Architechs for the Web is our team’s skilled ability to map the best methods of sharing your law firm’s name and services across the Internet. All blog articles can be shared on your social media channels as well as through email campaigns and ad campaigns. Our hand-selected professional images will also link your website to your social media post on Facebook and LinkedIn. This added feature will enable followers to find your website easier.
Ready to Begin Attracting More Clients Online?
Enjoy a free SEO consultation on us by filling out our contact form on our website or by giving us a call at (386) 951-4770. Our team is making big strides in search engine rankings for clients across the nation. Let us put our knowledge, tools, and talent to use for you! Contact us today.
Enjoy a free SEO consultation by filling out our contact form on our website or by giving us a call at (386) 951-4770. We create amazing websites and our clients rank top on Google. Let us put our knowledge, expertise, talent, and tools to use for you and your business! Contact us today.