7 Ways Mobile SEO Marketing helps CPA Firms reach more Customers

  • May 01, 2021
  • Architechs for the Web
  • Online Marketing for CPAs

A woman is smiling as she uses her mobile phone.With so much competition, it can be a challenge for CPA firms to stand out and attract new customers. That's why many CPAs are turning to mobile SEO marketing tools and techniques to reach more people searching for related services online! Here are 7 affordable and effective ways to use this marketing trend to your advantage!

  1. Make Your Online Marketing Efforts Count! 
    The majority of people are searching for your services on mobile devices. Whether using voice search or typing related keywords, your customers are primarily using their phones to find you or learn about the services you offer. In fact, 54.24% of all searches are being performed on a mobile device. Based on this fact, is it any wonder Google prioritizes websites that look great to mobile audiences? Also, once on your website, the average visitor will determine if your site is worth exploring within 15 seconds! That's less time than you'll likely spend dialing a phone number or, in some cases, pulling up an outdated website's home page. Therefore, knowing your online audience prefers mobile searches can help you plan a more impactful online marketing campaign.

  2. Help Customers Find Your Firm Online!
    If you Google CPA firms in your area and your firm is not on the first page of organic listings or found in the Google Map, it's time to turn to your SEO marketing experts. Your website could be the issue or some content needing updates could be the missing ingredient that can allow search users to find your firm effortlessly. Architechs for the Web offers a free SEO marketing consultation that can show you how your website stacks up to the competition. Remember, the higher you climb in the local and organic listings, the better chance you have of filling those open appointments!

  3. Capture Google's Attention!
    It's a well-known fact in the marketing industry that Google favors websites that cater to the mobile users' experience. Stand out from the surrounding CPAs in your area with a unique mobile-first web design. Before you significant amounts of your valuable time searching for and building a low-cost or free website template every other CPA firm across the nation could be using, it is important to note you may not be saving money in the long run if Google is not impressed. Again, ranking higher in related Google searches is the goal when it comes to attracting customers online. Find out how affordable and effective a unique website built around your firm can be by calling Architechs for the Web at (386) 951-4770.

  4. Hold Your Site Visitors' Attention Longer!
    In addition to targeting Google's preferences, a custom mobile-friendly website will also help you win the trust and approval of potential customers. With less than 15 seconds to capture the interest of your site visitor, your website needs to be up to the challenge! When your website has been constructed from scratch with a mobile-first website design, it will load faster, allow customers to navigate your services and your contact page with ease, and offer eye-catching professional images to both pique and retain their interest. Now, that's a site everyone will not hesitate to visit from any screen size anywhere they roam!

  5. A Professionally Written Blog Offers More Opportunities to Rank Higher and Get Clicks!
    Once you have a website that caters to the mobile community, you are ready to give your customers more ways to find you on Google through professionally written SEO blog articles. These articles are not your ordinary industry site posts. The writers will apply specific tools and techniques that have been proven to be effective in building brands online while enticing mobile users to linger longer on your site.

  6. Don't Forget Your Social Media Fans!
    Are your social media posts keeping your customers connected to your firm throughout the year? Although you may tend to focus your marketing efforts on attracting new customers, it is equally critical to reach out and personalize your approach with your current clients on your social media channels to help promote customer loyalty and retention. Moreover, this is another chance to save your time and get more value out of your marketing efforts by outsourcing this strategy to the pros at Architechs for the Web. 

  7. Book More Appointments Faster With PPC Ads! 
    Let's not forget the main purpose of your digital marketing efforts - scheduling appointments. Social media and Google's organic rankings can make a huge stride forward in growing your firm. That said, if your goal is to fill those appointments faster, then ask about the affordable ways you can use search PPC ads to give your rankings an added boost on search engines and social media PPC ads to build your brand. Plus, Architechs for the Web is currently offering an unbelievable limited-time deal on Google PPC ad campaign management services you can't afford to miss! 

How to Start Building Your Mobile-Friendly SEO Campaign
When you are ready to put this mobile-centered SEO marketing blueprint to work for your CPA firm, contact the experts at Architechs for the Web via our contact page. Discover the flexibility, experience, and affordability you need from your SEO pros. We can't wait to help you grow!

Enjoy a free SEO consultation by filling out our contact form on our website or by giving us a call at (386) 951-4770. We create amazing websites and our clients rank top on Google. Let us put our knowledge, expertise, talent, and tools to use for you and your business! Contact us today.