Blog

• Aug 01, 2022
• Architechs for the Web
• General Info

Growing your business could be easier than you imagined by expanding your online presence and leaving a broader trail of breadcrumbs for search engines like Google to follow. You might think that sounds great, but it sounds too expensive and time-consuming. But, what if it was an affordable option that could attract customers without breaking your budget or costing your team time away from their daily roles? Check out these 7 reasons a professionally written blog could be the key to building the business growth you desire.

• Jul 15, 2022
• Architechs for the Web
• General Info

Imagine investing considerable time and money on a website that is not visible online to customers searching for the products or services you offer. That's what happens when Google's algorithm does not recognize your site as trusted, interesting to their search engine users, and engaging enough to hold the user's attention. The good news is a custom website from Architechs for the Web can give you the Google ranking booster you need to get noticed and attract more leads at an affordable price.

• Jul 01, 2022
• Architechs for the Web
• General Info

When you start a marketing campaign for your business, you have certain goals in your mind that you will need to keep track of using certain Key Performance Indicators (KPIs). In other words, every campaign has a set of objectives you must achieve or it cannot be deemed either a success or something to learn from and begin again. So, how do you determine if a campaign is getting favorable results for your investment? Start with these helpful KPIs.

• Jun 15, 2022
• Architechs for the Web
• General Info

One of the easiest ways to introduce your products and services to more people online is to post professionally written search engine optimization (SEO) content on your blog. In fact, a well-written blog article can often receive higher Google search return rankings than an average landing page for specific keywords and phrases. But, before you hire a blog writer, be sure to keep this checklist in mind.

• Jun 01, 2022
• Architechs for the Web
• General Info

Social media marketing is an essential component of today's marketing strategies for accounting firms of all sizes in order to be competitive in attracting clients. In fact, by not promoting your place of business or your services via these channels, you are handing those Facebook and Instagram leads to other firms. Moreover, you are missing out on keeping your current clients engaged in your practice throughout the year.

• May 20, 2022
• Architechs for the Web
• General Info

Home service business owners and contractors often have fierce local competition for the top rankings on the search return for related keywords and phrases in Google. Since online searching is how customers often find help with services like house cleaning, electrical repairs, plumbing issues, handyman jobs, car detailing, interior design, and help with moving or organizing, it can be a real struggle to generate sales and appointments without a custom-built website that offers the following must-have features at an affordable price.

• May 01, 2022
• Architechs for the Web
• General Info

Move over pics, Facebook and Instagram Reels are offering more opportunities for businesses to promote products and services in unique and engaging ways. But, if you're just getting started, here's a step-by-step guide on how to begin building your Reels library to grow your reach today!

• Apr 15, 2022
• Architechs for the Web
• General Info

As businesses develop their social media marketing plans for 2022, who will come out on top? We’ll give you a hint - It’s a battle between the channel with the largest number of active users, the 2020 - 2021 favorite, and the channel with the most growth potential. Which would you choose?

• Apr 01, 2022
• Architechs for the Web
• General Info

Launching an email campaign is one of the most cost-effective marketing strategies small businesses can employ to build customer loyalty, promote products and services, and share new developments. Plus, there is a high probability that the campaign will be successfully delivered to the recipient's inbox. However, for best results, extra steps like these may need to be taken to prompt the recipient to open the email and click on the links inside. 

• Mar 15, 2022
• Architechs for the Web
• General Info

You may be posting often, but are your social media channels producing traffic to your website and/or place of business? If your social media efforts are not growing your reach online and generating sales leads, the solution might be found in this list of quick tweaks that can help introduce more users to your brand.