Web Design Articles

news
Nov 01, 2019

Architechs for the Web is the premier web design and online marketing company for nonprofits and charity events. Fundraising has never been easier nor more effective than working with our experienced staff. We provide everything you need to build awareness and achieve your goals from start to finish on the Internet. Read on to discover how Architechs for the Web has been helping make awareness and fundraising campaigns a success for over 15 years!

Category: General
news
Oct 15, 2019

You want to increase your Internet traffic to your website in order to attract more consumers. But, you don't know where to start to find the most leads. While putting your marketing strategy together, it may be difficult to know how much to budget or which campaign to focus on first. Currently, there are 360 million active Facebook users and 2 billion active Google users! This means there are over 2 million possible leads on Google alone waiting to hear from you. If you are looking to generate leads on the Internet to take your business to the next level, below are five online marketing strategies that all business owners should be utilizing each year to convert these active platform users into potential customers.

Category: General Info
news
Oct 01, 2019

The Internet is packed with fiercely competitive businesses that have established brand awareness and large social media followings. Needless to say, that kind of online attention often translates into top SEO rankings! Such results may leave you wondering if it is possible for a new or growing company to find leverage on Google that earns a top-ranking position in the keyword search returns. The great news is the search engine bots are not bias and any business can rank well using basic search engine optimization tips such as those listed below.

Category: General
news
Sep 16, 2019

What magnetic tool can attract users who are shopping online to come to your website and store to find the items they want? Search Engine Optimization (SEO) attracts leads for boosting your sales goals and growing your company in a way that is unlike any other marketing technique. Read on to explore some of the many reasons SEO should be an integral part of your marketing strategy, and how Architechs for the Web effectively uses this tool to set your company on the path to generated leads.

Category: General Info
news
Sep 03, 2019

Attending ASD Market Week can feel a bit like walking around a major theme park in that this trade show boasts over 2,700 exhibitors and 100 educational seminars given by the experts. Where else can you find this array of high margin products and services being sold at wholesale pricing? But, with so much to see and do in one week, we thought it might be helpful to share these 10 tips for saving you time and money as ASD.

Category: General Info
news
Aug 05, 2019

Whether you are looking to buy top brand merchandise at amazing prices, sell your services to company representatives with substantial buying power or you want to meet the experts promoting their latest products, ASD Market Week in Las Vegas is the place to be! We were thrilled to have been a part of another exciting event week as we watched buyers and sellers from around the globe participate in the many shows and interactive booth displays. If you were unable to experience this year's ASD Market Week, this is what you missed.

Category: General Info
news
Aug 01, 2019

Web page metadata is often overlooked when posting content because it is not directly related to your Google ranking. That said, metadata is more important than you might think with increasing website overall activity. For example, it acts as a tool to help the bots find keywords on your page that consumers are searching. Read on to learn more about why metadata matters and how you can put it to work for your website to get the click results you want.

Category: General Info
news
Jul 15, 2019

Are you looking to increase your sales, generated new leads, highlight your latest product line, or introduce your company to a larger customer base? If you have been contemplating getting a website and using it to promote your products and services online, this article may help you see how website marketing brings you the best return for your investment. Here, we will review the top seven reasons marketing online is beneficial for most, if not all, industries, no matter the business goals you are trying to accomplish. 

Category: General Info
news
Jul 01, 2019

For those looking to capitalize on the 70% of social media users in the United States and 42% of social media users globally, choosing the best Facebook ad format can be critical to the success of your advertising campaign. With the wrong ad style, you could be overspending on your budget while falling short of your expected return, despite more people being on Facebook daily than watching television. Explore Facebook ad formats in this article to find the right one for your campaign goals.

Category: General Info
news
Jun 15, 2019

Do you know of a nonprofit in need of a website grant or an individual working on a special event to raise awareness and funds for a nonprofit? If so, we want to help! We offer many not-for-profit organizations affordable ways to enjoy their own custom built website through our matching grant and discount programs. Not sure yet if you want to invest in a website? Let's discuss some of the reasons our high performing sites assist in achieving your company vision. 

Category: General
news
Jun 01, 2019

Are you looking to create a website, improve your SEO rank, generate new leads, or increase traffic to your website? If you answered yes to one or all of those goals, then you are in the right place. Architechs for the Web can take care of all of your small and large business needs for businesses in any industry at an affordable rate. Here are some of the top reasons you should begin your online marketing journey with us.

Category: General Info
news
May 15, 2019

When forming your online marketing strategy, it can be easy to focus a lot of your attention on the critical back-end features of a website. Is it SEO-friendly? Can my customers see my site on their phones as easily as on their laptops? But, what about how it looks as a first impression to users? Although there is no limit to how creative today's sites can be, these five elements should be always considered before purchasing or approving the look and feel of your business website.

Category: General
news
May 01, 2019

It keeps us in touch with loved ones around the world, it helps us find those friends we thought we had lost from our childhood days, and it touts 2.2 billion active monthly users and nearly 1.5 billion daily users. Facebook clearly offers a massive market for any growing business to tap into by utilizing their various advertising options. The bottom line? Facebook ads should be a critical part of every successful business' marketing strategy. But, even after selecting the best type of advertising campaign from a dizzying selection of as types that meet your primary objective and budget, how do you create an effective ad that draws the users to act and gets the results you want? Let's explore the ad elements that both draws your audience in with a solid hook and ultimately leads to increasing your revenue.

Category: General Info
news
Apr 15, 2019

In an effort to increase our brand visibility, website traffic and rankings with SEO, we create posts on social media sites, use keywords on our websites and in our blogs, add photos and videos, and update our websites to be SEO-friendly. But, there is still more we can do to make our websites more accesible and inviting for customers and SEO. One idea is to acquire effective hyperlinks usually called "backlinks" on other websites linking back to your products and services. While not all links are the same and some will penalize you in the SEO rankings, backlinks from well-known brand websites or high-traffic sites can be a powerful tool in expanding your reach to more customers while improving your rankings at the same time. Discovering the advantages of backlinks can help you determine the strategies needed to make the. most of this influencial tool.

Category: General
news
Apr 01, 2019

The Affordable Shopping Destination (ASD) Market Week was held this past week in Las Vegas, and we were there to participate in one of the most recognized B2B wholesale trade shows and one-stop retailer shopping experiences in the world. With an average of 45,000 people in attendance and $82,500 being spent per week, the buyers at ASD are not messing around.

Category: General
news
Mar 13, 2019

You have heard about SEO companies, and you are curious about what they can do for your business. Let's first delve into five reasons a SEO company is critical to your business growth and sales performance in today's competitive market. Then, we will share with you what sets Architechs for the Web apart from the rest and why you should choose us for all your website and online marketing.

Category: General Info
news
Mar 04, 2019

These days, it is easier than ever before to grow your business using availble online resources like SEO-friendly websites, Facebook, Google AdWords, and, of course, Google My Business. Websites and social media sites, such as Facebook, often shine in the spotlight in the marketing world for good reason. The Internet has expanded our global reach, and these tools mean our potential consumers are organized into specific locations online where advertising efforts can be highly productive. However, if you have not yet taken advantage of all the resources Google My Business offers, then here are five benefits you should know about.

Category: General
news
Feb 26, 2019

Business owners and execs are always thinking of inventive ways to market their products and services. They want to make sure their store or brand name is familiar to customers so that people trust their products and services. Moreover, they are constantly seeking out the most effective and affordable tools to make that happen. What if we told you there is a powerful tool that has the ability to generate a massive amount of new leads for prospective buyers? In fact, it has the opportunity to sway 86% of your online audience. Are you standing by with your credit card waiting to see the price tag of this amazing marketing strategy? Well, put your wallet away because this is your lucky day! 

Category: General
news
Feb 04, 2019

Search Engine Optimization or SEO, arguably the most discussed anacronym in business today, has become a huge part of a global struggle to attracting more customers without adding more funds to the advertising budget. What is it? Simply put, it is one of the primary ingredients for growing a business because it allows potential and current consumers to easily find your business online. The SEO bots are the reason your company is near the the top or bottom of the list a customer receives in Google when he or she types keywords. How are the rules for SEO different for companies with multiple locations? Let's find out how the SEO can work to expand your company's reach in each location without expanding your advertising spending.

Category: General
news
Jan 30, 2019

You know how important a website is to your business, but you are not sure of what features it needs to include or how to find the right web development team to build it. There are many key compenents you need your website to contain that will raise your search return rankings and attract new customers. However, it also must have an appealing clean appearance to encourage shoppers to remain on the site and return to your site again-and-again for their products and services. 

Category: General Info
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