In an effort to increase our brand visibility, website traffic and rankings with SEO, we create posts on social media sites, use keywords on our websites and in our blogs, add photos and videos, and update our websites to be SEO-friendly. But, there is still more we can do to make our websites more accesible and inviting for customers and SEO. One idea is to acquire effective hyperlinks usually called "backlinks" on other websites linking back to your products and services. While not all links are the same and some will penalize you in the SEO rankings, backlinks from well-known brand websites or high-traffic sites can be a powerful tool in expanding your reach to more customers while improving your rankings at the same time. Discovering the advantages of backlinks can help you determine the strategies needed to make the. most of this influencial tool.
The Affordable Shopping Destination (ASD) Market Week was held this past week in Las Vegas, and we were there to participate in one of the most recognized B2B wholesale trade shows and one-stop retailer shopping experiences in the world. With an average of 45,000 people in attendance and $82,500 being spent per week, the buyers at ASD are not messing around.
You have heard about SEO companies, and you are curious about what they can do for your business. Let's first delve into five reasons a SEO company is critical to your business growth and sales performance in today's competitive market. Then, we will share with you what sets Architechs for the Web apart from the rest and why you should choose us for all your website and online marketing.
These days, it is easier than ever before to grow your business using availble online resources like SEO-friendly websites, Facebook, Google AdWords, and, of course, Google My Business. Websites and social media sites, such as Facebook, often shine in the spotlight in the marketing world for good reason. The Internet has expanded our global reach, and these tools mean our potential consumers are organized into specific locations online where advertising efforts can be highly productive. However, if you have not yet taken advantage of all the resources Google My Business offers, then here are five benefits you should know about.
Business owners and execs are always thinking of inventive ways to market their products and services. They want to make sure their store or brand name is familiar to customers so that people trust their products and services. Moreover, they are constantly seeking out the most effective and affordable tools to make that happen. What if we told you there is a powerful tool that has the ability to generate a massive amount of new leads for prospective buyers? In fact, it has the opportunity to sway 86% of your online audience. Are you standing by with your credit card waiting to see the price tag of this amazing marketing strategy? Well, put your wallet away because this is your lucky day!
Search Engine Optimization or SEO, arguably the most discussed anacronym in business today, has become a huge part of a global struggle to attracting more customers without adding more funds to the advertising budget. What is it? Simply put, it is one of the primary ingredients for growing a business because it allows potential and current consumers to easily find your business online. The SEO bots are the reason your company is near the the top or bottom of the list a customer receives in Google when he or she types keywords. How are the rules for SEO different for companies with multiple locations? Let's find out how the SEO can work to expand your company's reach in each location without expanding your advertising spending.
You know how important a website is to your business, but you are not sure of what features it needs to include or how to find the right web development team to build it. There are many key compenents you need your website to contain that will raise your search return rankings and attract new customers. However, it also must have an appealing clean appearance to encourage shoppers to remain on the site and return to your site again-and-again for their products and services.
Search engine optimization or SEO – the reason your business listing is at the top or bottom of the search results. If you are new to the ways of the SEO bots, we have all been there. You try to use the right keyword in the suggested places to be listed at the top of the Google searches for your business, services, and products. Maybe you even take a SEO course in hopes this moves your listing further up the produced chain of business websites. Sometimes it works, and others it flops for a multitude of reasons, many of which are beyond your control.
This year’s annual Pubcon conference was a success, which comes as no surprise. Pubcon is an educational conference, and related trade show, held at varying locations each year by the company of the same name based in Austin, Texas. Every year since 2000 they have held this conference with the purpose of educating businesses about internet marketing and search engine optimization. This year was our 8th year participating and we were not at all disappointed with the amazing speakers and information we received.
At the end of every year comes the time to assess your business strategy and find out what went well and what needs improvement. It is important to do this so you can accurately pinpoint what your goals will be for the upcoming year and create a strategy to make them happen. Whether your goal is to increase sales, bring in new customers, improve your customer relations, or all of the above, your marketing strategy is the most important way to make them happen, and social media is the number one way to reach your target audience.
If you’re looking to increase traffic to your website and convert potential visitors into customers, you must understand responsive web design. Since mobile website users are making up more than half of all website traffic, your website should be designed to look good on small screens and load quickly. In this article, we’ll cover the basics on responsive design and why it’s important for your website.
Hundreds of millions of people log on to Facebook every day. As a business owner, this presents a unique opportunity for you to connect with current and potential customers. It’s incredibly easy to get started setting up a Facebook page. The site’s algorithm allows you to set up a highly targeted marketing campaign that is bound to bring in results. Here we share 8 reasons to give Facebook marketing a try.
Join us in celebrating 15 years of web design and online marketing in Florida. At Architechs for the Web, we were excited to kick off this occasion by attending the ASD Tradeshow. We’re always excited to meet our current customers and potential new clients at this major event. In the years to come, we’ll continue to deliver marketing services that get results for your business, because your success is our success.
If you’re using Facebook to stay in touch with friends and family, then you’re already familiar with Facebook Messenger. Facebook Messenger is a great tool to communicate with people in real time. As such, it can really make a difference for your business. In fact, many of your customers are probably already looking for ways to contact you directly with the least amount of hassle – and Facebook Messenger is one of their preferred tools.
Whether you run a website or online store, it’s important to find the right hosting company for your needs. At Architechs for the Web, we provide a range of hosting solutions to ensure your content is up and accessible. It’s important to reduce downtime, pick the right location for your servers, and invest in the features you need, but your website also needs ongoing support to keep it running smoothly. Here’ll we’ll explain more about the SEO friendly hosting you need.
Whether you’re starting a new business or promoting a company that has been in existence for a few years, you can’t ignore Facebook marketing to reach new customers. With over 2 billion active users worldwide, it’s the biggest social media platform and uniquely suited to spread the word about your products or services. When it’s done right, your Facebook marketing campaign can keep your current customers engaged and help you attract more business.
Whether you’re starting a new business and need a website or have a website that needs an update, a web designer in the Central Florida area is an essential partner to help you get the results you’re looking for. After all, to expand your online reach and drum up more business, putting up a beautifully designed website is only the first step. At Architechs for the Web, we use our expertise to make a difference for your company by offering the full range of web services, including custom programming and digital marketing.
When someone is looking for a CPA or an accountant, they’re going to use the Internet to find one. While you probably have some new business coming in as a result of referrals, you can’t ignore the opportunity Internet marketing provides you with. At Architechs for the Web, we specialize in helping you work the Internet to your advantage. We build custom websites that are easy to navigate and ensure that your site is optimized for search engines, too.
Architechs for the Web has been working with clients all over the United States. Our company’s headquarters are located in Daytona Beach, and we have been working with the community for over 20 years. Our expertise lies in web design, SEO, and content marketing. We create stunning websites and help improve your search engine rankings.
Facebook marketing is not always intuitive, but with these tips you can take advantage of everything this medium has to offer.