Whether you are looking to buy top brand merchandise at amazing prices, sell your services to company representatives with substantial buying power or you want to meet the experts promoting their latest products, ASD Market Week in Las Vegas is the place to be! We were thrilled to have been a part of another exciting event week as we watched buyers and sellers from around the globe participate in the many shows and interactive booth displays. If you were unable to experience this year's ASD Market Week, this is what you missed.
Web page metadata is often overlooked when posting content because it is not directly related to your Google ranking. That said, metadata is more important than you might think with increasing website overall activity. For example, it acts as a tool to help the bots find keywords on your page that consumers are searching. Read on to learn more about why metadata matters and how you can put it to work for your website to get the click results you want.
Are you looking to increase your sales, generated new leads, highlight your latest product line, or introduce your company to a larger customer base? If you have been contemplating getting a website and using it to promote your products and services online, this article may help you see how website marketing brings you the best return for your investment. Here, we will review the top seven reasons marketing online is beneficial for most, if not all, industries, no matter the business goals you are trying to accomplish.
For those looking to capitalize on the 70% of social media users in the United States and 42% of social media users globally, choosing the best Facebook ad format can be critical to the success of your advertising campaign. With the wrong ad style, you could be overspending on your budget while falling short of your expected return, despite more people being on Facebook daily than watching television. Explore Facebook ad formats in this article to find the right one for your campaign goals.
Do you know of a nonprofit in need of a website grant or an individual working on a special event to raise awareness and funds for a nonprofit? If so, we want to help! We offer many not-for-profit organizations affordable ways to enjoy their own custom built website through our matching grant and discount programs. Not sure yet if you want to invest in a website? Let's discuss some of the reasons our high performing sites assist in achieving your company vision.
Are you looking to create a website, improve your SEO rank, generate new leads, or increase traffic to your website? If you answered yes to one or all of those goals, then you are in the right place. Architechs for the Web can take care of all of your small and large business needs for businesses in any industry at an affordable rate. Here are some of the top reasons you should begin your online marketing journey with us.
When forming your online marketing strategy, it can be easy to focus a lot of your attention on the critical back-end features of a website. Is it SEO-friendly? Can my customers see my site on their phones as easily as on their laptops? But, what about how it looks as a first impression to users? Although there is no limit to how creative today's sites can be, these five elements should be always considered before purchasing or approving the look and feel of your business website.
It keeps us in touch with loved ones around the world, it helps us find those friends we thought we had lost from our childhood days, and it touts 2.2 billion active monthly users and nearly 1.5 billion daily users. Facebook clearly offers a massive market for any growing business to tap into by utilizing their various advertising options. The bottom line? Facebook ads should be a critical part of every successful business' marketing strategy. But, even after selecting the best type of advertising campaign from a dizzying selection of as types that meet your primary objective and budget, how do you create an effective ad that draws the users to act and gets the results you want? Let's explore the ad elements that both draws your audience in with a solid hook and ultimately leads to increasing your revenue.
In an effort to increase our brand visibility, website traffic and rankings with SEO, we create posts on social media sites, use keywords on our websites and in our blogs, add photos and videos, and update our websites to be SEO-friendly. But, there is still more we can do to make our websites more accesible and inviting for customers and SEO. One idea is to acquire effective hyperlinks usually called "backlinks" on other websites linking back to your products and services. While not all links are the same and some will penalize you in the SEO rankings, backlinks from well-known brand websites or high-traffic sites can be a powerful tool in expanding your reach to more customers while improving your rankings at the same time. Discovering the advantages of backlinks can help you determine the strategies needed to make the. most of this influencial tool.
The Affordable Shopping Destination (ASD) Market Week was held this past week in Las Vegas, and we were there to participate in one of the most recognized B2B wholesale trade shows and one-stop retailer shopping experiences in the world. With an average of 45,000 people in attendance and $82,500 being spent per week, the buyers at ASD are not messing around.
You have heard about SEO companies, and you are curious about what they can do for your business. Let's first delve into five reasons a SEO company is critical to your business growth and sales performance in today's competitive market. Then, we will share with you what sets Architechs for the Web apart from the rest and why you should choose us for all your website and online marketing.
These days, it is easier than ever before to grow your business using availble online resources like SEO-friendly websites, Facebook, Google AdWords, and, of course, Google My Business. Websites and social media sites, such as Facebook, often shine in the spotlight in the marketing world for good reason. The Internet has expanded our global reach, and these tools mean our potential consumers are organized into specific locations online where advertising efforts can be highly productive. However, if you have not yet taken advantage of all the resources Google My Business offers, then here are five benefits you should know about.
Business owners and execs are always thinking of inventive ways to market their products and services. They want to make sure their store or brand name is familiar to customers so that people trust their products and services. Moreover, they are constantly seeking out the most effective and affordable tools to make that happen. What if we told you there is a powerful tool that has the ability to generate a massive amount of new leads for prospective buyers? In fact, it has the opportunity to sway 86% of your online audience. Are you standing by with your credit card waiting to see the price tag of this amazing marketing strategy? Well, put your wallet away because this is your lucky day!
Search Engine Optimization or SEO, arguably the most discussed anacronym in business today, has become a huge part of a global struggle to attracting more customers without adding more funds to the advertising budget. What is it? Simply put, it is one of the primary ingredients for growing a business because it allows potential and current consumers to easily find your business online. The SEO bots are the reason your company is near the the top or bottom of the list a customer receives in Google when he or she types keywords. How are the rules for SEO different for companies with multiple locations? Let's find out how the SEO can work to expand your company's reach in each location without expanding your advertising spending.
You know how important a website is to your business, but you are not sure of what features it needs to include or how to find the right web development team to build it. There are many key compenents you need your website to contain that will raise your search return rankings and attract new customers. However, it also must have an appealing clean appearance to encourage shoppers to remain on the site and return to your site again-and-again for their products and services.
Search engine optimization or SEO – the reason your business listing is at the top or bottom of the search results. If you are new to the ways of the SEO bots, we have all been there. You try to use the right keyword in the suggested places to be listed at the top of the Google searches for your business, services, and products. Maybe you even take a SEO course in hopes this moves your listing further up the produced chain of business websites. Sometimes it works, and others it flops for a multitude of reasons, many of which are beyond your control.
This year’s annual Pubcon conference was a success, which comes as no surprise. Pubcon is an educational conference, and related trade show, held at varying locations each year by the company of the same name based in Austin, Texas. Every year since 2000 they have held this conference with the purpose of educating businesses about internet marketing and search engine optimization. This year was our 8th year participating and we were not at all disappointed with the amazing speakers and information we received.
At the end of every year comes the time to assess your business strategy and find out what went well and what needs improvement. It is important to do this so you can accurately pinpoint what your goals will be for the upcoming year and create a strategy to make them happen. Whether your goal is to increase sales, bring in new customers, improve your customer relations, or all of the above, your marketing strategy is the most important way to make them happen, and social media is the number one way to reach your target audience.
If you’re looking to increase traffic to your website and convert potential visitors into customers, you must understand responsive web design. Since mobile website users are making up more than half of all website traffic, your website should be designed to look good on small screens and load quickly. In this article, we’ll cover the basics on responsive design and why it’s important for your website.
Hundreds of millions of people log on to Facebook every day. As a business owner, this presents a unique opportunity for you to connect with current and potential customers. It’s incredibly easy to get started setting up a Facebook page. The site’s algorithm allows you to set up a highly targeted marketing campaign that is bound to bring in results. Here we share 8 reasons to give Facebook marketing a try.